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發表於 2024-3-9 19:00:12 | 顯示全部樓層 |閱讀模式
This has been influenced by a change in customer behavior that has occurred in recent years: the process of choosing a car that previously began with the traditional visit to dealerships , today begins on a digital screen .   , 60% of car buyers search online for 6 months or more to arrive well-informed at their first visit to the dealership.Due to this modification, currently the buyer journey to buy a car begins earlier and in the digital sphere.



So, the competitive advantage is to be present there, with strategies Bolivia WhatsApp Number to attract customers that are specialized in the automotive niche.What is automotive marketing? Automotive marketing is the set of techniques and tools used to promote and sell automotive products and services. With the expansion towards digital, marketing has specialized in detecting customer preferences early and offering them, in addition to products and services, distinctive purchasing experiences .





Whether in a long purchasing journey (3 to 6 months ) or in more immediate decisions (less than 3 months).Automotive digital marketing actions are developed with different strategies. Their choice is defined according to the different digital moments in the purchasing process. Let's find out what the most effective automotive digital marketing strategies are!Automotive digital marketing strategies to attract more customersautomotive-marketing1.



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