Seminar announcement On April 26th Tuesday

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We will be holding a " 'Are these SEO measures effective?' Second Opinion Seminar ." Our SEO consultants will answer the following questions: “Are the measures taken by existing SEO companies the right ones?” “Are the SEO measures your company is implementing correct?” If you are interested, please apply here . Facebook X Hatena Bookmark pocket LINE Wrong SEO measures that SEO consultants desperately try to stop Last updated: 2024/02/26 blog [Information about mail magazine] We update articles useful for SEO and inform you about seminars via email newsletter. please register. Register for email newsletter >> Hello, this is Tanifuji ( @go_tanifuji ) , an SEO consultant . There is an abundance of SEO information on the internet. However, there is some incorrect information among them, and it is difficult to distinguish between them. It's okay to implement measures that have no effect, but I often see cases where you implement measures that have the opposite effect, resulting in a significant drop in ranking. This time, we have picked out the ones that have the greatest impact, so please check to see if your site is taking the wrong measures. *This article is an updated version of the article published on the employee blog on July 1, 2021.

Table of contents Misuse of noindex Set noindex on category page Mistakes in “All In One SEO Pack” Normalize with noindex Use noindex for test environment Disable pages with backlinks Set noindex on pages with backlinks Delete pages with backlinks (404 pages) Case study: Owned media by a major Belgium Phone Number Data publisher Misuse of removal tools Normalize with the removal tool Case where a site disappeared due to misuse (?) of deletion tool Block resources with robots.txt Migration from “subdirectory” to “subdomain” summary Seminar announcement Misuse of noindex Noindex is used to tell Google that you do not want your site to be indexed, or evaluated. Because it sends a powerful signal to Google, using it incorrectly can cause significant damage to your SEO.




Set noindex on category page I often see information saying, "Category pages will have duplicate content, so set noindex." This is incorrect. Google recommends indexing category pages. Make Category Pages Indexable & Internal Search Pages Non-indexable It is best to index category pages and noindex the site search pages. ●Source: Google Webmaster Hangout Notes: November 12th 2019 – DeepCrawl Category pages are pages that bundle related articles, so they are highly rated by Google. For example, if you search for "polo shirt" on Google, the first place will be "ZOZOTOWN category page ". Category page example ZOZOTOWN 's category pages receive approximately 1,200,000 traffic per month as measured by third-party tools.