B2B website personalization tools

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Personalized website experiences make users feel seen and valued, and it’s a surefire way to nurture customer relationships. By providing unique website experiences through B2B website personalization, you can encourage your users to remain loyal customers. 7  There are plenty of B2B website personalization tools out there to choose from. To make it less overwhelming, we’ve gathered seven of our favorites that we think you’ll love. Keep reading for seven B2B website personalization tools. 1. PersonalizeFX Pricing: $875 – $5975 per month (new customers), or $400 – $4975 per month (existing customers) PersonalizeFX is an integral part of WebFX’s in-house proprietary software, MarketingCloudFX.

A huge conversion driver for both B2B and B2C clients, PersonalizeFX shows Belgium Phone Number Data personalized content on a webpage according to the firmographic data collected. PersonalizeFX can create personalized content for B2B companies depending on: The user’s industry If the user downloads a whitepaper or requestion A number of other user actions User location If a specific company is on your site With PersonalizeFX, you can personalize B2B site features like your home page banner, reviews, and calls to action (CTAs). 2. Google Optimize google optimize Pricing: Custom As a proud Google Premier Partner, we can’t help but talk about the wonders of Google Optimize. For starters, Google Optimize is a top choice for B2B website personalization tools because it integrates seamlessly with Google Analytics.



With Google Optimize, you can create personalized landing pages for your Google Ad campaigns and run A/B tests to learn which messages drive better user interaction to improve your website. 3. Personyze personyze Pricing: $250 – $1450 per month Personyze uses machine learning and behavioral targeting to deliver personalized cross-channel content that engages users and encourages conversions. From product and content recommendations to dynamic landing pages, Personyze harnesses your customer data and uses it to deliver personalized experiences at every touchpoint. 4. Proof proof Pricing: $79 per month Proof is dedicated to making your B2B website feel more human with personalization touches that invite users to interact with your page.