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To write or not to write? That's the question.
Texts can be read absolutely everything. Why don't you write? Most likely, the reason for this is embarrassed, lack of experience or a bad relationship with a native language teacher in school, who forever discouraged the desire to record his thoughts in writing. Despite the fact that today information is consumed from graphic sources, we still need to be able to write. If you are interested in the idea of writing articles or short notes on social media, read this post.
What do you need to realize first, if you have never tried to write before?
Writing tas nothing to do with shopify website design Russian language lessons in school. This statement is true in two directions: if your school had bad grades in your native language, this does not mean that you will be a bad copywriter and vice versa, a wall that sagged from the number of diplomas on language Olympiads does not guarantee a brilliant writer's future. Forever, we erase from the memory of Mary Ivanovna, who tremmed with red lines your attempts to scrawl about the summer and learn to write texts. You can do it.
In order not to get confused in a large amount of information about the copywriter craft, learn to first edit yourself. Write a few short posts for social media and put them aside. Below you will find the basic principles of writing texts, after reading which you can bring to an adequate form what you already have.
Entri in
Look at the first sentence with which you start the text. If it starts with the phrase “no secret to anyone,” “everyone knows what...” rewrites this line. Psychologically, if we see that it’s no secret to anyone and what everyone knows, we’re not really eager to spend time reading it again. Remember that the logic of the text is similar to the logic of speech, so start from the beginning. You don’t tell the story or news from the middle.
Ask questions – get a structure

Devoiding any idea, ask yourself questions, it will help to build the correct logic of the text. Classic “What? Where? When?” Complemented “Why? Why? How?" and any other questions that you will consider appropriate. If British scientists have proven something, start with a brief description of the experiment, clarify what they wanted and what eventually happened. The texts that are not news should be presented consistently as a story to a person. Speak in your head (you can in common phrases), how it would sound if you told it to your friend.
Clean the text
In addition to unnecessary generalizations (“no secret to anyone”), Russian-language texts are rich in unnecessary attachments (a delightful sofa, upholstered with stunningly soft cloth and filled with an incredibly high-quality foam), cancellions (this is bureaucratic and legal language) and many other superfluous expressions. With the office will have to fight especially carefully at the first time - uncertainty in their abilities or lack of experience in writing texts pushes a person to use the designs that seem to him classical.
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