Key and high-impact elements for business success

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As the painter Mark Rothko said, art is an adventure in an unknown world, which is explored by those who dare to take risks. This is also the spirit of the companies and organizations that, today, embark on the path towards digital transformation. For Kyndryl, a world leader in new technology services, the creative and disruptive impetus of great artists is closely linked to the new paths towards the future that many companies are opening. This was expressed last Thursday, July 6, at this meeting of professionals and artists, before the spectacular views of the Miramar Terrace, in Barcelona. KYNDRYL | Innovation without limits: the art of driving transformation. from FLOW on Vimeo. The title of this event, “Innovation without limits: The art of driving transformation”, is a declaration of intent. The session was presented and led by Cesar Romera, VP Marketing of Kyndryl Spain and Portugal, who invited us to celebrate, enjoy and above all, to learn how three elements within our reach (technology, art and innovation) can come together, merge and get active.

The current moment of uncertainty forces us to stimulate curiosity, leave the comfort zone and make faster decisions. Also to be more creative, that is, more artists” david soto, President of Kyndryl Spain and Portugal Job Function Email Database In a constantly evolving world, these three elements intertwine in fascinating ways. For a company that understands the business value that can be obtained from new technologies, thinking creatively and “with art” will open up endless possibilities to generate new products and understand new ways of approaching its customers. To illustrate this idea, the event was attended by the renowned artist Miguel López-Remiro, who was in charge of creating a series of live works inspired by conversations with clients that took place. Independent artist and art researcher Miguel López-Remiro created live art from inspiring talks about innovation, art and technology.  



In the photo, with David Soto, The artist Miguel López-Remiro with David Soto, president of Kyndryl Spain and Portugal kind drill David Soto, president of Kyndryl Spain and Portugal, welcomed the attendees, and reflected on how the current moment of uncertainty forces us to leave our comfort zone, make faster decisions and be more creative, that is, more “ artists.” With the right innovation, technology can help us generate new business models. “It is a time to be brave, to create, to innovate,” said Soto. In the face of uncertainty, the recipe is curiosity, which together with innovation will definitely help differentiation.to bring you closer to the success of our companies.